When first developing her brand identity, being an individual of awe, wonder and discovery, Christine asked a combination of 10 people who: are close to her, just met her, 5 personal and 5 professional to describe her in 10 words.
With amazement, the results were the exact same.
" I am
and resourceful. Positive energy fuels me!
My objectives are always to make a difference and my response to that success is a forceful,
energy. I am
and motivational. I have been called
My charisma is found through tapping into others, becoming quite
I like to explore options while creating structure at the same time.
My strengths are in productivity and development as I am well
My judgement and temperament provides trust.
My life experiences has kept me
and allows me to remain
My patience and understanding keeps me
Why "BUMBLE FLY"?
The name and logo of Bumble Fly was derived from Christine's own self discovery and recognition (her Ah-Ha! moment) that it was OK for her to be BOTH: a free-spirited Butterfly AND a very diligent Bumble Bee.